As I Am

The As I Am Curl Clarity Shampoo is specially formulated to cleanse and clarify curly hair without stripping it of its natural moisture. This sulfate-free shampoo removes build-up and impurities,...

The As I Am Long & Luxe Gro Wash Cleansing Creme Conditioner combines the properties of a cleansing conditioner and a traditional conditioner. It is formulated to cleanse the hair while providing...

The As I Am Jamaican Black Castor Oil Shampoo is formulated with Jamaican Black Castor Oil to provide nourishment and promote healthy hair growth. The Jamaican Black Castor Oil Shampoo is designed to...

Introducing the As I Am Dry & Itchy Scalp Care Shampoo, specially formulated to provide relief and comfort to dry, itchy, and flaky scalps. This 12 oz shampoo is designed to cleanse, moisturize, and...

Designed to cleanse and strengthen the hair, particularly for individuals with longer hair seeking to maintain its health and length. The As I Am Long & Luxe Strengthening Shampoo is formulated to...

The As I Am Long & Luxe Pomegranate & Passion Fruit Conditioner is designed to nourish, moisturize, and strengthen the hair, particularly for individuals with longer hair seeking to maintain its...

The As I Am Jamaican Black Castor Oil Conditioner is a moisturizing and strengthening conditioner that helps hydrate, strengthen, and nourish the hair, leaving it soft, smooth, and healthy-looking...

Revitalize your hair with the deeply moisturizing and nourishing As I Am Hydration Elation Intensive Conditioner. Formulated with a blend of natural ingredients, this intensive conditioner provides...

The As I Am Classic Leave-In Conditioner is formulated to provide intense moisture and hydration to the hair. It helps to replenish and retain moisture, leaving the hair soft, smooth, and hydrated...

Experience the rejuvenating benefits of As I Am Olive & Tea Tree Oil Leave-In Conditioner. This lightweight, moisturizing conditioner is enriched with olive oil and tea tree oil to hydrate,...

p>The As I Am Detangling Conditioner Leave-in Tangle Releaser is designed to help detangle and condition the hair, leaving it soft, smooth, and manageable. The Detangling Conditioner is formulated to...

Give your curls the love they deserve with As I Am Coconut CoWash Conditioner. This creamy, sulfate-free cleansing conditioner is enriched with natural ingredients like coconut oil, castor oil, and...

Experience the soothing relief and gentle cleansing of the As I Am Dry & Itchy Scalp Care CoWash. Formulated specifically to address the needs of dry, itchy, and sensitive scalps, this unique co-wash...

The As I Am Jamaican Black Castor Oil Co Wash, also known as a Co-Wash or Conditioning Wash, is a cleansing and conditioning product designed to provide a gentler alternative to traditional...

The As I Am Pure Oils Virgin Black Seed Oil is a potent, all-natural oil derived from the seeds of the Nigella sativa plant. Known for its rich nutrient profile and numerous health benefits, this oil...

The As I Am Pure Oils Extra Virgin Coconut Oil is a versatile, all-natural oil that can be used for a variety of hair and skin care needs. Sourced from premium coconuts, this extra virgin coconut oil...

The As I Am Pure Oils Virgin Jamaican Black Castor Oil is a powerful, nutrient-rich oil known for its numerous benefits for hair and skin. Made from high-quality Jamaican castor beans, this oil is...

The As I Am Pure Oils Virgin Argan Oil is a luxurious, multi-purpose oil renowned for its nourishing and moisturizing properties. Extracted from the kernels of the argan tree, this 100% pure and...

The As I Am Olive & Tea Tree Oil Treatment combines the nourishing properties of olive oil and the soothing benefits of tea tree oil. The Olive & Tea Tree Oil Treatment is formulated to provide...

The As I Am Rice Water is a natural hair care product that harnesses the powerful benefits of rice water, a traditional beauty secret used for centuries in various cultures. Known for its ability to...

The As I Am Luxe & Long Pomegranate & Passion Fruit GroYogurt is a nourishing leave-in conditioner designed to strengthen and moisturize hair while promoting healthy growth. This luxurious formula...

Indulge your curls with the nourishing and hydrating benefits of the As I Am Naturally Double Butter Cream. This luxurious butter cream is formulated to deeply moisturize, soften, and define your...

Indulge your hair in the rich and restorative benefits of the As I Am Jamaican Black Castor Oil Masque. This intensive treatment masque is specially formulated with Jamaican Black Castor Oil and...

Designed to provide hydration, nourishment and shine to hair. The As I Am CocoShea Spray contains moisturizing ingredients such as coconut oil and shea butter, which penetrate the hair shaft to...

The As I Am Curl Color Emerald Green is a temporary hair color and curl-enhancing styling gel that provides vibrant, bold color while defining and moisturizing your curls. This product is designed to...

The As I Am Curl Color Hot Red is a temporary hair color and curl-enhancing styling gel designed to give your curls a bold, fiery red hue. This product adds vibrant color while defining and...

The As I Am Curl Color Sassy Silver is a temporary hair color and curl-enhancing styling gel designed to give your curls a shimmering silver hue. This product allows you to achieve a bold, edgy look...

A versatile and effective hair styling product that helps smooth, define, and moisturize natural hair while providing long-lasting hold and frizz control. The As I Am Smoothing Gel contains...

The As I Am Long & Luxe Gro Edges Edge Controller is designed to help smooth and control the edges of the hair, providing a polished and sleek look. The Gro Edges Edge Controller is specifically...

Styling products designed to enhance and style natural curls. As I Am Classic Curling Jelly helps to create well-defined, bouncy curls with lasting hold. The Classic Curling Jelly is formulated to...

The As I Am Curling Jelly is designed to define and shape curls, coils, and waves, providing a natural and bouncy curl pattern. It helps to enhance and showcase the beauty of your natural texture...

Discover the power of As I Am Long & Luxe Curl Enhancing Smoothie, a luxurious cream designed to nourish, hydrate, and define your curls. Formulated with moisture-rich ingredients like shea butter...

Specifically formulated for natural hair to create well-defined twists, twist-outs, and other styles. As I Am Twist Defining Cream is enriched with moisturizing ingredients like shea butter, coconut...

The As I Am Twist Defining Cream is a versatile and nourishing hair care product that helps define, moisturize, and style natural hair twists, while also providing hydration and strengthening...

Specifically designed to enhance and define curls. The As I Am Jamaican Black Castor Oil Curling Creme is formulated to provide definition and hold to natural curls. It helps to enhance the natural...

Provides moisture, texture and style to natural hair. The Jamaican Black Castor Oil Smoothie is formulated to deeply moisturize and nourish the hair. It contains ingredients like Jamaican Black...